27 November ◆VITUR Forum Sevilla 2025 ◆.

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Vitur Forum Seville

Thursday 27 November

Vitur Forum returns to consolidate itself as the epicentre of the future of Flexible Accommodation in Andalusia. 
 
Vitur Forum Seville 2025 will be a high-level professional conference dedicated to the challenges, opportunities and projection of Flexible Accommodation, with a special focus on short-stay accommodation.
 
This local event, organized by Vitur, will bring together professionals, short and medium-stay accommodation operators, representatives from various industry verticals, platforms, investors, and regulatory bodies for a high-level, one-day forum designed to anticipate and address the challenges facing our sector.
Address

Visitor Centre of the Seville City Council Tourist Office.

Date and time
Thursday 27 November from 9.00 to 15.30h.
Why can't you miss it?

Companies, institutions and property managers in one place to exchange ideas, network and discuss the future of the Flexible Accommodation industry in Madrid.

A strategic forum at the most decisive moment for the sector

Agenda focused on the regulatory future and the transformations in demand that are redefining the rules of the game. Monographic sessions on the latest developments in technology and innovation. Key speakers who will discuss how to turn new regulations, trends and challenges in the sector into business opportunities.

In Andalusia, the epicentre of short-stay accommodation in Europe
Andalusia records the highest number of overnight stays in short and medium term accommodation in Europe for the third consecutive year (source: Eurostat 2024). It also accounts for 65% of the short-stay supply in Spain, and 10 of the 12 luxury projects under development in Spain within the tourism sector are located in Andalusia.
These figures make it a pole of attraction for real estate investment, tourism innovation and the arrival of new international brands.
Collaborative environment

A carefully planned agenda and networking spaces favour high-value debates and strategic connections that generate tangible results for the future of the sector.

About VITUR Forum Sevilla
On 26 September 2024 we held the first Vitur Forum Seville in the Visitor Centre of the Seville City Council Tourist Office with a resounding success of attendance, which brought together more than 150 leaders and companies in the Flexible Accommodation sector.
Attendees were able to make valuable connections, share knowledge and enjoy inspiring presentations.
Past edition speakers
Experts who shared their knowledge and experience during the event
Gabriel Pérez

Head of Sales & Partnerships at Roomonitor

John Cube

President of AVVAPro

Juan Ignacio Chaves

Second Vice-President AVVAPro

Nuria Canivell

Dean of the Official College of Architects of Seville

Carlos Pérez

President of AVVAPro and Founder of Vitur.

Pepe García

Director Capital Markets Andalusia Savills

Juan del Toro

CEO of Magno Investments

David Moreno

CEO Hommyhome

Javier Toribio

Partner at Andersen. Head of the Public and Regulatory Law Department in Andalusia.

Ignacio Lerdo de Tejada

CEO & FOUNDER of Genteel Home

Ángela Moreno

Deputy Mayor - Delegate for Tourism and Culture.

Carlos Soler Escobar

CEO at CSE Wealth&Invest S.L.

Esther Gavín

CEO at Sevilla Urban Apartments

Fernando Hernández-Carrillo

CEO of Dcanturis.es

Ignacio Rodríguez

Founding Partner of Valcambre

Manuela Fernández del Toro

Founder of Misterhost Apartments

Paloma Amat

CEO of Apolo Suites

Pedro Beca

Chief Executive Officer of Bekinsa

Salvador Fernandez Salas

Manager of the Seville Chamber of Commerce

Sonsoles Florez Seoane

Quirónsalud Hospitality Manager

Joan Mallofré

Strategic Partnerships Expansion Manager at Okify

Tomeu Roig Tomé

Property Manager at HOMA HOLIDAYS

Xavier Marín

Founder & CEO at Icnea

Israel Fernandez
CEO of Alojamientos Oasis
Luis de los Santos

CEO & Co-Founder of HOUSVEST

Agenda of the last edition

Agenda subject to change.

9:00 - 9:20
Registration and Accreditation Collection

Pick up your badge at the check-in desk at the entrance to the venue.

Take this time to familiarise yourself with the programme and visit the exhibitors.

9:20 - 9:40
Introductory Panel : The new era of tourism post COVID
  • Introduction to the event.
  • Presentation of sectoral data.

Rapporteur: Carlos Pérez-Lanzac de LorcaPresident of AVVAPro and Founder of Vitur.

9:40 - 9:50
Institutional Inauguration

Institutional authorities from the City Council of Seville and the Andalusian Regional Government will officially welcome Vitur Forum Seville.

Rapporteur:

9:50 - 10:20
Institutional Panel | Regulatory framework for flexible housing

This panel will address the current legal framework and regulations governing the flexible accommodation sector in Andalusia.  Challenges and opportunities, the adaptation of legislation to a growing tourism model; legal implications of current regulations and the current and future impact on tourist accommodation and new accommodation models will be discussed.

Speakers:

  • Ángela MorenoDeputy Mayor - Delegate for Tourism and Culture
  • Salvador Fernández SalasManager of the Chamber of Commerce of Seville.
  • Juan Ignacio Chaves Posadillo, Second Vice-President of AVVAPro and Urban Architect.

Moderator:

10:20 - 10:30
Keynote Roomonitor | Optimisation, control and customer experience in flexible housing

Our lead sponsor Roomonitor will help us understand how to achieve a good guest experience by having control of the properties and the assurance that everything will be managed. We work in a 24/7 industry where at every moment the guest must be taken care of and where we must also know what is going on in the property, keeping a balance of the experience together with the operational and coexistence. Technology and human resources help every day to improve these aspects.

Rapporteur:

10:30 - 10:40
AVVAPro Presentation: VUTs and TA sector vision.

Speakers:

10:40 - 11:20
Panel Operators : The diversity of tourist accommodation in Andalusia

This panel will explore technological innovations applied to the operational management of flexible accommodation. Digital solutions, process automation and tools to improve efficiency, guest experience and competitiveness in the sector will be discussed.

Speakers:

Moderator:

11:20 - 11:30
Presentation of AVVAPro : New decree 31/2024 and next Tourism Law

AVVAPro, the Andalusian Association of Tourist Housing and Apartment Professionals, will address current issues affecting the sector, such as the regulation of tourist accommodation and the limitations imposed in some cities.

The management team will also discuss innovative solutions to boost the sector, as well as the upcoming Tourism Law.

Speakers:

  • John CubeFirst Vice-President of AVVAPro.
  • Juan Ignacio Chaves Posadillo, Second Vice-President of AVVAPro and Urban Architect.
  • Paloma AmatCEO of Apollo Suites.
11:30 - 12:10
Coffee break

Take advantage of the break to visit exhibitors and do some quality networking with professionals from the sector.

12:10 - 12:20
Keynote Quirónsalud | Strategies and best practices for international guests

Quirónsalud will offer essential guidance for property managers on how to effectively manage situations in which a foreign client requires medical care. This panel will address strategies to ensure high quality medical care, the importance of intercultural communication, and best practices for coordinating with a local medical service. In addition, case studies and solutions for overcoming linguistic and cultural barriers will be presented, ensuring a smooth and satisfactory customer experience.

Rapporteur:

12:20 - 13:00
Panel on Regulation and Urban Planning | Defining a sustainable city model

This panel will examine how municipal regulations and urban policies affect flexible accommodation operators. Growth opportunities and regulatory challenges will be addressed, as well as strategies to contribute to sustainable urban development from a manager's point of view.

Speakers

Moderator:

  • Juan Ignacio Chaves Posadillo, Second Vice-President of AVVAPro and Urban Architect.
13:00 - 13:10
Keynote Okify | Smart Savings: Optimise and control your costs
Supply management specialist Okify will help us see how smart savings, through the digitisation of supply management, enable companies to optimise the use of resources, automate processes and reduce costs.
 
Its technological solution offers greater control over expenses and facilitates decision-making based on real-time data, improving operational efficiency and contributing to the sustainability of your accommodation.

Rapporteur:

13:10 - 13:50
Panel Marketing | Branding as a key to direct booking

Experts in the field will discuss how to build a strong brand identity, the use of digital tools to attract customers and strategies to differentiate in a competitive market.

Speakers

Moderator:

13:50 - 14:30
Real Estate Investment Panel | Adapting hospitality investment to new trends

This panel will explore the opportunities and challenges in real estate investment within the flexible accommodation sector.

Current trends, profitability projections and key factors for making informed decisions in the acquisition and management of accommodation properties will be discussed.

Speakers:

Moderator:

14:30 - 14:35
Closure Vitur Forum Seville

Rapporteur: Carlos Pérez-Lanzac de LorcaPresident of AVVAPro and Founder of Vitur.

14:35 - 15:30
Spanish Wine

Continue to enjoy networking and generating leads and business opportunities for your accommodation business.

Companies participating in the last edition
Vitur Forum Seville was attended by the leading companies in the sector.

With the collaboration of:

Main Sponsor:

SPONSORS:

Executive

Business

Collaborations

Also participating:

We count on you for Vitur Forum Sevilla

Places for our events are limited and sell out quickly. Secure your ticket for Vitur Forum Madrid now and be part of an exclusive experience that brings together the leaders in the flexible hosting industry. Don't miss this unique opportunity to learn, connect and grow with the best.

Join Vitur Summit 2025

Vitur Summit 2025 will provide you with a unique opportunity to connect with leaders in the Flexible Accommodation sector from across Europe.

If you are a company, ask for our commercial dossier to showcase your products and services.

If you want to attend the leading European event in the tourism sector to find out about all the latest developments in the Flexible Accommodation sector, buy your ticket now.

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