{"id":4700,"date":"2025-03-13T17:47:33","date_gmt":"2025-03-13T16:47:33","guid":{"rendered":"https:\/\/vitursummit.com\/?p=4700"},"modified":"2025-03-13T17:47:36","modified_gmt":"2025-03-13T16:47:36","slug":"sonder-revela-mas-detalles-sobre-su-acuerdo-con-marriott","status":"publish","type":"post","link":"https:\/\/vitursummit.com\/en\/sonder-revela-mas-detalles-sobre-su-acuerdo-con-marriott\/","title":{"rendered":"SONDER REVEALS MORE DETAILS ABOUT ITS DEAL WITH MARRIOTT"},"content":{"rendered":"<p>The Flexible Accommodation sector continues to evolve with strategic alliances that redefine the market.<\/p>\n\n\n\n<p>Short-term rental specialist Sonder Holdings filed its third-quarter earnings report late, the company announced late Wednesday, noting in the filing with the US Securities and Exchange Commission that Marriott International has agreed to pay the company $15 million as part of a recent licensing agreement.<\/p>\n\n\n\n<p>At <strong>November 2024<\/strong>Marriott paid Sonder half of the agreed amount under the agreement announced at <strong>August 2024<\/strong>The remaining payment, $7.5 million in \"key money\" - an industry term that refers to the amount a hotel chain or management company pays an owner or developer to select a particular property. The remaining payment, $7.5 million in \"key money\" - an industry term referring to the amount a hotel chain or management company pays an owner or developer to select a particular brand - is due by the end of the year. <strong>31 March 2025<\/strong>.<\/p>\n\n\n\n<p>Sonder has presented this agreement as one of its strategies to cope with the challenges it faces. <strong>financial losses and liquidity problems<\/strong>. However, in the report, the company acknowledges that there are <strong>\"substantial doubts\".<\/strong> on its ability to continue operating over the next year. The company admitted that it has <strong>a history of net losses and negative operating cash flows<\/strong>and expects to continue to make losses in the future.<\/p>\n\n\n\n<p>The <strong>co-founder and CEO of Sonder, Francis Davidson<\/strong>The <strong>third quarter of 2024<\/strong> as a \"<strong>turning point<\/strong>\"for the company. \"<strong>Our results demonstrate the significant progress we are making in driving our key value drivers and generating greater revenue and cost efficiencies.<\/strong>\"Davidson said in a statement.<\/p>\n\n\n\n<p>This agreement not only reinforces the trend of <strong>hybridisation between traditional and flexible accommodation<\/strong>It is also a recognition of the growing importance of this model in the global industry.<\/p>\n\n\n\n<p>Source: PhocusWire - <a href=\"https:\/\/www.phocuswire.com\/sonder-marriott-licensing-deal\">https:\/\/www.phocuswire.com\/sonder-marriott-licensing-deal<\/a><\/p>\n\n\n\n<p><strong>Sonder and Marriott will be present at Vitur Summit 2025<\/strong><\/p>\n\n\n\n<p>Leaders from both companies will share their vision on the future of Flexible Hosting and how such strategic agreements are reshaping the market.<\/p>\n\n\n\n<p>If you are part of the sector and want to know first-hand where the industry is heading to help you make decisions for your business, Vitur Summit is an event that will help you make the right decisions. <strong>not to be missed.<\/strong><\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>The Flexible Accommodation sector continues to evolve with strategic alliances that redefine the market.<\/p>","protected":false},"author":1,"featured_media":4703,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","footnotes":""},"categories":[44,20],"tags":[],"class_list":["post-4700","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alojamiento-flexible","category-noticias-del-sector"],"_links":{"self":[{"href":"https:\/\/vitursummit.com\/en\/wp-json\/wp\/v2\/posts\/4700","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vitursummit.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vitursummit.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vitursummit.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/vitursummit.com\/en\/wp-json\/wp\/v2\/comments?post=4700"}],"version-history":[{"count":2,"href":"https:\/\/vitursummit.com\/en\/wp-json\/wp\/v2\/posts\/4700\/revisions"}],"predecessor-version":[{"id":4702,"href":"https:\/\/vitursummit.com\/en\/wp-json\/wp\/v2\/posts\/4700\/revisions\/4702"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vitursummit.com\/en\/wp-json\/wp\/v2\/media\/4703"}],"wp:attachment":[{"href":"https:\/\/vitursummit.com\/en\/wp-json\/wp\/v2\/media?parent=4700"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vitursummit.com\/en\/wp-json\/wp\/v2\/categories?post=4700"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vitursummit.com\/en\/wp-json\/wp\/v2\/tags?post=4700"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}